Netcore Unbxd search reports are analytics views that show how shoppers use on-site search and how that behavior translates into clicks, conversions, and revenue. They connect queries, products, and segments across the buying journey so teams can see what is working, where shoppers drop off, and which changes will have the biggest impact. Netcore Unbxd search reports are part of the cloud-based, API-first Netcore Unbxd platform and are accessed through the same console that powers search, merchandising, and recommendations.

Netcore Unbxd search reports track the conversion funnel by following each query from impression to click to add-to-cart and purchase. The funnel view shows how many searches result in clicks, how many of those clicks become carts, and which sessions turn into orders. This makes it easy to spot points of friction, such as queries with strong engagement but weak conversion or campaigns that bring traffic that does not buy, so teams can adjust relevance, content, or offers.

Segment analysis in Netcore Unbxd search reports lets you break down search performance by shopper groups such as new versus returning visitors, device type, geography, or custom segments. You can see which segments convert best from search, which ones struggle, and how behavior differs across groups. This helps you prioritize segment-specific changes like different merchandising rules, content, or filters rather than relying on a single experience for everyone.

Netcore Unbxd search reports help identify shopper intent and preferences by surfacing top-searched queries, trending products, and engagement trends. You can see which queries drive the most revenue, which products are frequently discovered through search, and how interest shifts over time. Search query analysis also lets you see which queries lead to each product, which reveals the language shoppers use and the intents behind high performing items.

Netcore Unbxd search reports reduce zero-result pages by highlighting the queries that currently return no results and the missed revenue they represent. Teams can use these insights to enrich catalog attributes, add synonyms, adjust query understanding, or create redirects and landing pages. Over time, this targeted work reduces the frequency of null searches, keeps shoppers from hitting dead ends, and recovers sales that would otherwise be lost.

Merchandisers and product teams use Netcore Unbxd search reports day to day to decide which queries to optimize, which products to promote, and where to run experiments. They can monitor campaign performance, check how rule changes affect key KPIs, and see whether new collections are actually being found through search. Because reports are tied directly to search behavior, teams can move from insight to change quickly inside the same console.

Netcore Unbxd search reports support long-term planning through trend comparison views that show how key metrics and products perform over time. Teams can compare performance across seasons, campaigns, or merchandising strategies and spot emerging trends in queries and products. These insights inform assortment planning, content roadmaps, and future search improvements so decisions are grounded in real shopper behavior rather than guesses.