of consumers are more likely to shop with brands that provide relevant offers and recommendations.
increase in customer satisfaction was registered when brands used AI-powered search and personalization.
Transforming brand strategy to match customer preferences is vital but can overwhelm retailers due to resource demands and potential human error.
AI-driven product recommendations offer shoppers highly relevant suggestions, increasing the likelihood of purchases and cross-selling opportunities.
AI algorithms can dynamically adjust prices based on real-time access points, demand, and competition, maximizing revenue and profit margins.
AI helps retailers forecast demand more accurately, reducing overstock and understock situations
3+ Speakers
Sera Volau
Ecommerce Product Manager, Kookai
Takes charge of strategic efforts, ensuring an exceptional online shopping experience and the brand's success in the digital retail realm.